Honest
Floral identity and retained pollen
Airborne measures target pollen percentages and total pollen. This supports the named floral source while showing that a natural part of honey has not been removed through ultra-filtration.
The Airborne quality approach
Honest. Undamaged.
Honest. Undamaged.
Fully Traceable.
Airborne’s standard replaces vague honey claims with measurable indicators: pollen analysis for identity, HMF for heat-related change, and a batch code that connects the jar to its source record.
Trace a BatchSince
1910New Zealand Honey
1910New Zealand Honey
Three measurable promises
The Standard Behind Every Jar
The label claim is supported by analysis and traceability rather than appearance alone.
Undamaged
Heat-related quality checked with HMF
Honey often needs controlled liquefaction before packing. HMF is measured because it rises with heating and storage time, providing a clearer indicator than the undefined word “raw.”
Traceable
A batch record from apiary to jar
Airborne’s internal system connects a packed batch to contributing apiaries, honey drums, analytical outcomes and movements recorded through the production process.
Why measurement matters“Raw” Is a Claim.
“Raw” Is a Claim.
HMF Is a Result.
All honey naturally crystallises. To strain and pack it, processors may need to reduce crystals and viscosity using controlled warmth. The real question is not whether warmth was used, but whether the honey’s quality was impaired.
- HMF indicates heat and storage change
- Pollen analysis supports floral identity
- Coarse straining can retain natural pollen
- TraceMe exposes batch-level results
Understanding HMFLower is generally better
Preferred<10
Comparison22
CODEX limit40
HMF is measured in mg/kg. A live batch result should be interpreted together with the product identity and other analytical values.
Read the label
How the Batch Code Works
Airborne documents the normal structure as YYWWDB. Some current records contain an additional digit, so Epoka Global accepts six or seven digits.
192321
YYYear created
WWWeek of the year
DDay of the week
BBatch of that day
Example: 192321 represents the first batch produced on Tuesday in week 23 of 2019.
CODEXInternational honey principles
International foundation
Floral Claims Need Evidence
The international honey standard says honey should not have ingredients added, should not have its essential composition impaired by processing, and may be named for a floral source when its sensory, physical, chemical and microscopic characteristics support that origin.
For exported Manuka honey, New Zealand also uses a scientific definition based on chemical markers and a DNA marker to distinguish monofloral and multifloral Manuka honey.
See the evidence on your own jar